Mark S. Frey, DDS
990 Sonoma Ave #6, Santa Rosa, CA 95404
Phone: (707) 545-4125 | Fax: (707) 545-4195
Website: santarosacosmeticdentist.com
Effective Date: July 21, 2026
1. Agreement to These Terms
These Terms of Service (“Terms”) govern your use of the website santarosacosmeticdentist.com (the “Website”), operated by the dental practice of Mark S. Frey, DDS (“we,” “us,” “our,” or “the Practice”). By accessing or using the Website, you agree to these Terms and to our Privacy Policy. If you do not agree, please do not use the Website.
2. The Website Is for General Information Only
The content on this Website, including pages about treatments, procedures, oral hygiene, our dental dictionary, and our blog, is provided for general educational and informational purposes. It is not dental or medical advice, and it is not a substitute for an examination, diagnosis, or treatment by a licensed dentist or physician. Every patient is different. Do not rely on Website content to make decisions about your health. Always consult a qualified dental or medical professional about your specific situation.
3. No Dentist-Patient Relationship Through This Website
Using this Website, reading its content, or submitting an appointment request or contact form does not create a dentist-patient relationship between you and Dr. Frey or the Practice. A dentist-patient relationship is established only after you are examined and accepted as a patient at our office.
4. Medical Emergencies
Do not use this Website for emergencies. If you are experiencing a medical or dental emergency, call 911 or go to the nearest emergency room immediately. Messages sent through this Website are not monitored around the clock and may not be seen right away.
5. Appointment Requests
The Website allows you to request an appointment. Submitting a request does not confirm or guarantee an appointment. Our team will contact you, typically within 1 to 2 business days, to schedule. An appointment exists only once our office confirms a date and time with you.
6. Consent to Be Contacted
When you submit your phone number or email address through the Website, you agree that we may contact you by phone call, text message, or email about your inquiry, appointment requests, scheduling, and related practice communications. Message and data rates may apply to text messages. Message frequency varies. You can opt out of text messages at any time by replying STOP, and you can ask us to stop calling or emailing you by contacting our office. Consent to receive calls or texts is not a condition of receiving dental care.
7. Do Not Send Sensitive Health Information Through the Website
The forms on this Website are intended for basic contact and scheduling information only, such as your name and phone number. Please do not submit detailed medical or dental history, insurance numbers, Social Security numbers, or other sensitive personal information through Website forms or email. We will collect health information through appropriate channels once you become a patient.
8. Use by Minors
This Website is intended for use by adults. If you are under 18, you may use the Website only with the involvement of a parent or legal guardian. Appointment requests for minors should be submitted by a parent or guardian.
9. Reviews and User Submissions
If you submit a review, comment, or other content to or through the Website, you represent that it is truthful, based on your own experience, and does not violate any law or the rights of any other person. You grant the Practice a non-exclusive, royalty-free license to use, display, and share that content in connection with the Practice, including on this Website and in marketing materials. Please do not include your own or anyone else’s health details in public reviews. We may decline to post or may remove submissions at our discretion.
10. Intellectual Property
All content on this Website, including text, images, graphics, logos, videos, and page design, is owned by or licensed to the Practice and is protected by copyright, trademark, and other laws. You may view and print pages for your personal, non-commercial use. You may not copy, reproduce, republish, distribute, or create derivative works from Website content without our prior written permission.
11. Acceptable Use
You agree not to use the Website to do any of the following: violate any law or regulation; submit false or misleading information; impersonate any person; upload or transmit viruses or other harmful code; attempt to gain unauthorized access to the Website or its systems; scrape, harvest, or collect data from the Website by automated means; or interfere with the Website’s operation or with any other person’s use of it.
12. Third-Party Websites and Services
The Website contains links to and embedded content from third-party services, including YouTube videos, Google Maps, and social media platforms. Those sites and services are not controlled by us, and we are not responsible for their content, availability, or privacy practices. Your use of third-party sites is governed by their own terms and policies.
13. Disclaimer of Warranties
The Website and its content are provided “as is” and “as available” without warranties of any kind, whether express or implied, including implied warranties of merchantability, fitness for a particular purpose, accuracy, and non-infringement. We do not warrant that the Website will be uninterrupted, secure, or free of errors, or that content is complete or current at all times.
14. Limitation of Liability
To the fullest extent permitted by law, the Practice, Dr. Frey, and our staff and agents will not be liable for any indirect, incidental, special, consequential, or punitive damages, or for any loss of data or profits, arising out of or related to your use of or inability to use the Website. To the fullest extent permitted by law, our total liability for any claim relating to the Website will not exceed one hundred dollars ($100). Nothing in these Terms limits liability that cannot be limited under applicable law, and nothing in these Terms limits or affects our professional obligations to patients in the delivery of dental care.
15. Indemnification
You agree to indemnify and hold harmless the Practice and its owners, employees, and agents from any claims, damages, losses, and expenses, including reasonable attorneys’ fees, arising out of your misuse of the Website or your violation of these Terms.
16. Relationship to Our HIPAA Notice of Privacy Practices
If you are or become a patient of the Practice, our use and disclosure of your protected health information is governed by our Notice of Privacy Practices, provided under the Health Insurance Portability and Accountability Act (HIPAA), and by the California Confidentiality of Medical Information Act (CMIA). These Terms and the Website Privacy Policy apply to your use of the Website and do not replace or modify the Notice of Privacy Practices. A copy of the Notice of Privacy Practices is available from our office upon request.
17. Governing Law and Venue
These Terms are governed by the laws of the State of California, without regard to conflict of law principles. Any dispute relating to these Terms or the Website will be brought exclusively in the state or federal courts located in Sonoma County, California, and you consent to the jurisdiction of those courts.
18. Changes to These Terms
We may update these Terms from time to time. The updated version will be posted on this page with a revised effective date. Your continued use of the Website after changes are posted means you accept the updated Terms.
19. Severability and Entire Agreement
If any provision of these Terms is found unenforceable, the remaining provisions will remain in full effect. These Terms, together with the Privacy Policy, are the entire agreement between you and the Practice regarding use of the Website.
20. Contact Us
Questions about these Terms may be directed to:
Mark S. Frey, DDS
990 Sonoma Ave #6
Santa Rosa, CA 95404
Phone: (707) 545-4125
